April 18, 2011

Sweet art design

Ornamental Arrow - SeeBe design 2008
Today I dust off a pattern created back in 2008; also featured in other color combination's on SeeBe's website. It's no secret that I advocate for eclectic and artistic designs in marketing and branding which I believe can be a fresh and needed equilibrium to more glossy, polished design styles. Why? For some products an artistic, "handmade" design profile connects directly to core product features and the design subconsciously communicates this to the consumer.

It's oh so nice to see more and more companies choosing similar styles to represent their products and marketing.  Here's a link to an Italian manufacturer of handmade chocolate. Needless to say I think their design profile and packaging is sweet !

Nudo - straight from the grove 

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